034 | "Inside the Agency" Series | Part 2: Creative Direction | Marcus Wesson, Chief Creative Officer| Dailey

Update: 2019-09-30

Description

Marcus Wesson, award-winning Chief Creative Officer of Dailey Advertising in LA, joins Commercial Grade to talk through the ins and outs of creative production, what it takes to makes an award-winning campaign (think: Carls Jr. burgers & bikinis!) and how he evolved from a junior art director to CCO of a major ad agency. Marcus and Christie also talk through the time they, unbeknownst to them, pitched against each other to win the Call of Duty: Modern Warfare account.

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034 | "Inside the Agency" Series | Part 2: Creative Direction | Marcus Wesson, Chief Creative Officer| Dailey

#box-pro-ellipsis-176119651874195{-webkit-line-clamp:2;}034 | "Inside the Agency" Series | Part 2: Creative Direction | Marcus Wesson, Chief Creative Officer| Dailey

034 | "Inside the Agency" Series | Part 2: Creative Direction | Marcus Wesson, Chief Creative Officer| Dailey

Christie Bishop

034 | "Inside the Agency" Series | Part 2: Creative Direction | Marcus Wesson, Chief Creative Officer| Dailey